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For potters

Turn your pottery process into a digital guide.

Potters can turn repeated questions into a digital workbook: centering, cracks, glaze tests and what to change on the next piece. Explore a guide idea for the followers learning from your videos. We research, write and design it in your voice, built first at our cost.

Apply as a creator See an example outline

For creators with an engaged, English speaking audience, typically between 10,000 and 100,000 followers.

The questions

The guide is already in your comments.

Repeated questions can suggest what a guide should explain. They do not prove that someone will buy. We read your content, comments and questions, then group the recurring asks into a product idea to evaluate.

  • Why did my mug crack in the kiln?the DM with a photo attached
  • I cannot center. It just wobbles.under every wheel video
  • What glaze combination is this?asked under three different posts
  • Can I do this without a wheel?under a hand-building video

Examples of the kind of question, not collected data

What a guide could look like

An example outline. Yours comes from your audience.

Pottery · workbook

From Wobble to Mug

A wheel-throwing workbook: centering, pulling, trimming, and pieces that survive the kiln.

Bonus tools

  • Glaze test tile log
  • Crack and flaw diagnosis chart

Illustrative outline, written for this page. We have not built a pottery guide yet. Yours would come from your content and your audience's questions, and could look quite different.

  1. Clay and wedgingChoosing a clay body, and preparing it so it behaves.
  2. CenteringBody position, water, and the feel of true centre.
  3. Opening and pulling wallsEven walls, controlled height, fewer collapses.
  4. Trimming and handlesLeather-hard timing, and attaching a handle that stays.
  5. Drying without cracksWhere cracks come from, and how to slow things down.
  6. Glazing basicsDipping, layering, and test tiles you can learn from.
  7. Firing and troubleshootingReading the results and fixing the next batch.

Likely buyers

The people already asking you.

  • Beginners after their first class, with no teacher at home.
  • Hobby potters with studio access who want to stop losing pieces.
  • Followers who watch your process videos on repeat.

Why a guide

Pottery has long feedback loops: you find out days later that something went wrong. A guide that explains the causes, with a log and a diagnosis chart, saves your followers weeks of guessing.

What you get

A product built around your teaching.

  • The ebook

    Designed chapters, exercises, diagrams and illustrations.

  • Bonus tools

    Checklists and worksheets your readers actually fill in.

  • Cover & identity

    One product world, built from your aesthetic.

  • Launch preparation

    Explore the separate Launch kit for help preparing a product launch.

  1. 01Listen
  2. 02Find the pattern
  3. 03Validate
  4. 04Build
  5. 05Package
  6. 06Learn

See how the digital product is built, then estimate what a guide could earn or explore the separate digital product launch kit.

The partnership

We win when the product wins.

  • Apply, then agree terms in writing. Ownership, responsibilities and terms are agreed before work starts.
  • Then we build it, at our cost. You see the finished product before anything launches.
  • Nothing is published without your approval. You see a preview, then the full file, then the sales page.
  • An optional introduction. If you would like to talk first, an optional 15-minute intro call is available.
  • Your content stays yours. We do not publish anything under your name without your approval, and we do not claim your audience or your content.
  • Built around your audience. The outline here is illustrative. Your product starts with your content and audience questions.

Legal and financial terms are confirmed in the written agreement, not on this page.

Selected work

Selected products. Each in its own world.

No pottery guide among them yet. Each was researched, written and designed by the studio around one niche and one voice.

Real covers · creator names withheld

Questions

Before you apply.

My throwing videos are free. Why would anyone pay for a guide?

Videos show hands on clay. A guide explains the why behind each step and what to change when a piece fails, with a log to learn from every firing. We do not promise sales. We build the full product first, at our cost, so you can judge it before agreeing to anything.

Do I need to write the guide myself?

No. We research, write and design the whole product from your content and your audience's questions, in your voice. You read the finished product and approve it before anything is published.

Who owns the product?

This is set in the written agreement before work starts. We do not publish anything under your name without your approval, and we do not claim your audience or your content.

More answers in the full FAQ.

Other niches

Already have a product? Find the next step for your launch, creator site or ads.

Build what your audience already asks for.

Tell us where your audience lives. We read every application and reply personally.

Apply as a creator

You see the finished product before anything launches. Terms are agreed in writing first.